WANG YIZHEN

A DESIGNER BASED IN SHANGHAI






PROJECTS: ALL, BEAST, UCCA, MFA, YUZM, CLIENT WORK

Random Typeface
随机字体

2020
Type
“Randomness occupies the space between control-poetic, serendipitous, respected, and undiscovered. Random Typeface explores how degrees of randomness act on systematic typeface design. I employed three experimental techniques—nature, implements, and hands-to generate three corresponding typefaces. The resulting visual language and documentation reveal the connection and relationship between humans and media. Moreover, the process outweighs the product, as each typeface reveals stories unique to its evolution and demonstrates varying degrees of control. The randomness found in these techniques and the type design reflects the poetry describing the design in ourselves.”

「随机性存在于那些诗意、偶然、被重视或未发现之间。 随机字体探讨了随机的程度如何影响系统化的字体设计。 我采用三种实验技术⸺自然、器具和手工来生成三种相应的字体。 由此产生的视觉语言和过程记录揭示了人与媒介之间的联系和关系。 这个过程比结果更重要,因为每种字体都展示了其演变的独特故事,和不同程度的控制。 这些技术和字体设计中的随机性也反映了我们自己描述设计时的诗意。」


50 Iterations
50个变体

2019
Bookmark, Packaging
“The original piece is a cover for Z ponad (a collection of poems by Julian Przybos), designed by Wtadystaw Strzeminski. I rebuilt the elements and made variations, trying to respond to my point of view. I picked this famous work from Meggs’ History of Graphic Design at the beginning, and the output came back here at the end.”

「我从 《Meggs’ History of Graphic Design》 里找到一个由 Wtadystaw Strzemihski 设计的诗集封面。我把其中的元素提取并重组,衍生出 50 组相关而不同的图形,然后做成书签,重新放回在书里这件作品的位置。」


108 FM: A Catalogue of Influences
108 FM: 影响录


2019
Book
“The radio station is a metaphor. It symbolizes what has genuinely influenced my growth. These stations include literature, history, art, cartoon, music, writing, drawing, experience, environment, people, etc. The emotion increases with the color and thickness of the papers gradually. I hope those who read the book can find the codes and meanings by themselves.”

「『电台』 是一个比喻,象征了影响我成长的事物,包括文学、历史、艺术、漫画、音乐、写作、绘画、经历、环境、人,等等。通过纸张颜色的不断变深和厚度的不断增加,表现出对我的影响力越来越大,情绪也随之渐进。」

60-page / 5.75 in × 8.25 in


Red Books
红宝书

2019
Book
Video / 01:30
40-page / 465.4 mm × 550 mm



Pens Guru
藏笔大师


2019
App
People can use the app to search and buy pens and tools, to know the stories behind them. Plus, Pens Guru can be a social platform to share and communicate.

人们可以使用这个应用程序搜索和购买钢笔和其他文具,并了解它们背后的故事。「Pens Guru」 也可以成为一个分享、交流的社交平台。


Alphabet Chips
薯片字母表


2019
Type, Packaging
7.8 in × 11.8 in × 26


1 + 1: Buy One Get One Free
1 + 1: 买一送一


2019
Booklet
16-page / 5.5 in × 8.5 in


Personal Data
个人数据

2018
Poster
“I made a poster that consisted of 200 photos and frame-by-frame animation. The other layer that has data is underneath. The information is about the pictures I took in 2018. It includes devices, locations, photo categories, the situation of posting online, and even the ultimate destiny of these photos. People could flip the shutter and see the data behind the images. In the video, different shutter sounds represent different devices I used. The process is also like the mirror of SLR flipping up.”

「我选出 200 张在一年内拍摄的照片,做成可交互的海报,和一段逐帧动画。文字隐藏在图片下面一层,观众可以翻开任意照片查看其背后的信息,这些信息是关于对应照片的拍摄时间、使用的设备、拍摄地、体裁类型、在网上得到多少赞…… 在动态视频中,照片翻起的音效正是相应的相机快门声,翻起的动态则模仿了单反相机按下快门时反光镜的弹起。」

Poster / 594 mm × 841 mm
Video / 00:29


Face of 808
808 · 脸庞


2018
Photography
“Both instant photographs and cyanotypes were used as ‘proof’ images. I present an inner circle of people preserved by a process that is not necessarily stable (polaroids break down easily, and cyanotypes are the only type of photograph that is not fixed—they will lighten and darken over time). This speaks to the ephemeral nature of photography and our own selves.”

「即时摄影和蓝晒在摄影中都被用作 『proof』,它们会随时间而变化。我先用宝丽来拍下工作室里同学们的肖像,然后把这些照片扫描并重新做成底片,最后用蓝晒法冲印成新的图像。这个过程体现了短暂易逝的天性之于摄影,也之于我们自己。」


WIP
“I often think of art and design as writing. For me, the internal principle of them is the same. It is about how to communicate with the audience, and even how to control the reflection of the audience. I am always learning words and grammar in design. 

The story is everything. As a designer, I have responsibility for the content I design instead of the form itself. I pursue the unity of form and content. Still, I aim to be invested in exploring with curiosity and working hard to test new options.”

「我经常将艺术和设计视为写作。它们都要思考如何与观众沟通,甚至如何控制观众的反映。我一直在学习设计中的词汇和语法。

作为一名设计师,我追求形式与内容的统一,我认为故事是核心。尽管如此,我始终带着好奇心投入探索,并不断测试更多新的可能。」

© 2024 Wang YizhenUpdated March 2024